Social media is often regarded as one of the best ways to attract visitors and to grow the audience of a website or blogging. Social media and blogging work very well together, but typically social media and e-commerce do not complement each other as well. Getting users to share products that are for sale is much more of a challenge than getting blog readers to share an interesting post with their friends and followers.
However, that doesn’t mean that if you run an e-commerce site you should just give up on using social media to grow your business. In fact, there are a number of ways that e-commerce sites can integrate with social media, and the more integrated you are, the better your chances will be for getting exposure through social media.
In this article we’ll look at 10 different ways that e-commerce sites can integrate with social media. Since we often recommend Shopify as an excellent e-commerce platform, this article will reference many Shopify apps that can be used to get this functionality at your site. We’ll also mention some other popular platforms like Bigcommerce and WooCommerce, as well as some apps and plugins.