Building Your Website On A Solid Foundation

This is a guest post by Alan Johnson, find out how to build a
profitable website in 10 days
over at TheRatingBlog.com

Are you excited about a certain idea of yours and think that there’s absolutely no time to waste? Are you eager to get started and see results? Well guess what, most webmasters out there choose the same approach and let’s just say that their results are nothing worth bragging about.

As an online entrepreneur, just like in your everyday life, any structure which is built on shaky foundation won’t be able to last in the long run. Do you want that to be your case as well? Sure, you may feel the need to skip past the planning process since you think that you cannot afford to waste time on it. But if the foundation upon which you plan on building is not solid to begin with, as a result of poor planning, the effects will be seen as soon as you start losing momentum.

At first, your personal productivity will be impressive, but as the momentum bubble bursts and as you realize that you will not be able to see results right away, things will definitely start to change and under such circumstances, most online entrepreneurs choose the seemingly easy way out by quitting.

Setting proper goals and planning is extremely important because that way, you will not be taken by surprise, as you would if you were to act on impulse. If you take the time to analyze everything and see things in perspective, you will understand that expecting results right away is not the way to go and that will automatically increase your chances of being successful.

Based on your long-term goals, you will, at any point, be able to analyze the project and determine if the direction towards which you are heading is still the right one and if not, make the necessary changes in order to get back on track. Your ability to set the right goals and put together a solid business plan will, in the end, make or break you as an online entrepreneur.

It is indeed hard to invest time and efforts into planning, especially when you think that getting started right away is a must, when you think that setting goals or working on your business model keeps you from acting, but let’s face it: if you want to reach a certain destination which you have never visited before, analyzing a map beforehand is always a wiser approach than just starting to drive and taking it from there.


While being 100% prepared is definitely impossible, trying your best never hurts. You have to never let the thought of acting on impulse and neglecting the important process of planning get the best of you if you are serious about long-term success. Of course, you should not over-do it to the point when you use planning as an excuse for not getting started but again, setting goals and putting together a solid business model or in other words, building your website on a solid foundation is an important first step which you can simply not afford to neglect.

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12 Responses

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  • Tom Beaton, February 22, 2008

    The hardest working man in blogging strikes again!

    It is common for people to throw themselves into a project and not have the gumption to stick with it and see it through for the long term. There is rarely instant gratification in business, and where there is it is short lived.

  • Alan Johnson, February 23, 2008

    Hi there Tom, glad you find the article useful and glad to be here as a guest blogger :)

    Best wishes,

    Alan Johnson

  • Vandelay Design, February 23, 2008

    Alan,
    Thanks for the article.

  • Kelvin - SEO Service Runner, February 24, 2008

    As my job title is web designer, I’m still not quite following the actual foundation. This post reminded me a lots of things that I should do we I start developing a website.

  • Ruchir Chawdhry, February 24, 2008

    I think planning and analyzing your goals and progress as time goes on ensures tat you’ll be building a solid foundation for your website.

  • Dacha Bills, June 15, 2008

    Yes, planning and analyzing your goals and progress as time goes on ensures tat you’ll be building a solid foundation for your website.
    Nice goals!