Comments on: Guide to Using Social Networking to Promote Your Services

By: TechStoreGeek@UNMBookstore

TechStoreGeek@UNMBookstore — Thu, 27 Oct 2011 14:53:40 +0000

It really struck home for me the stress you place on “passive marketing.” We’re all so used to being aggressive with the promotion of our products through the use of sales and commercials and ads, that we start to forget how effective being “helpful and approachable,” as you put it, really is. Excellent article. Thank you!

By: Jake Coventry

Jake Coventry — Mon, 31 Jan 2011 15:06:02 +0000

Nice article. Really interesting point you have made – “Social media users are pretty good at picking out who is using the site to truly be a part of the community and who is using it strictly to market themselves or their business. If you become a consistent user that really becomes a part of the community, occasionally marketing your products or services will generally go over a lot better than if you are not a consistent user, and only participating when you want to market yourself.”

By: Vandelay Website Design

Vandelay Website Design — Mon, 08 Nov 2010 15:04:26 +0000

Darren,
When you’re getting started with nothing the best thing you can do is to just be active and get involved. Interact with other users and you’ll start to get some followers.

By: Darren

Darren — Mon, 08 Nov 2010 14:00:11 +0000

This is great, but one detail i would like to know more on, would be once you have your site, your blogs and social networking sites setup, how do you get people to follow you, as if you have 0 followers and 0 friends(where you have just setup) then how do you initially get some people.

By: The Marketing Manager

The Marketing Manager — Sun, 11 Jul 2010 21:48:40 +0000

Quite useful information for everyone to know: everything on social media is about the matter for it to be a success story!

By: el terminali

el terminali — Wed, 14 Apr 2010 17:23:17 +0000

great article, i am using social networking sites,

By: CSSReX

CSSReX — Thu, 08 Apr 2010 14:53:19 +0000

Thanks for awakening us with such a wonderful and effective guide. I appreciate this

By: chance chapman

chance chapman — Wed, 07 Apr 2010 15:19:45 +0000

A long thought out plan is not my approach for a social media strategy. The main goal for promoting services via social media should be to inform, entertain, and interact with your customers. Having an audience that listens to what your organization says on a daily basis is the most valuable form of advertising you can achieve.

The tools and best communication routes available today can drastically change within a 24 hour time period. Facebook is the strongest communication route to use right now because of the number of people that use the site and the average amount of time spent by that large number of people. Having a set plan can hinder your ability to act fast and capitalize.

I’ve had some amazing success by being creative, listening to my audience, and interacting with them in real time. I started a business called WeTeachFacebook (www.WeTeachFacebook) to help businesses maximize the marketing potential that social media provides.

By: Wild Animal Gifts

Wild Animal Gifts — Tue, 06 Apr 2010 11:17:12 +0000

I think you danced around one of the most important points, while it all says the same thing… social media is meant to be interactive ! Its a two way street sharing of ideas.

By: Cameron Kuc

Cameron Kuc — Mon, 05 Apr 2010 19:01:20 +0000

Love the essential list — Great advice –

We sing an identical song of do’s and don’ts to clients about social media marketing practices on an almost weekly basis — And there is one point that often gets gets muddled in the details — That being about aggressive marketing tactics –

While anyone at Pulledin would agree that constantly hammering away with aggressive marketing pitches is not an effective way of community building — We’d have to ask what the “value” of the brand using such tactics was.

Users have to offer value — something of interest … And in some cases that value can come in the form of streaming prices on products — Yes — There is room for marketing pitches, a steady stream of them actually, especially if the brand is built on offering discounts…. But then again — What is it that makes your brand identity an authority on discounts, etc.

Bottomline — People like deals, and social media users like following good information, especially, if it benefits them financially. They just have to trust it first.

Food for thought.

Thanks for another great article –