Comments on: Tips for Localized PPC Advertising for Designers http://vandelaydesign.com/blog/marketing/local-ppc/ Web Design and Development Blog Fri, 20 Nov 2009 23:42:54 -0600 http://wordpress.org/?v=2.8.5 hourly 1 By: Capital Ethiopia » 19 Ways to Build Your Business When Work is Slow http://vandelaydesign.com/blog/marketing/local-ppc/#comment-24905 Capital Ethiopia » 19 Ways to Build Your Business When Work is Slow Mon, 02 Mar 2009 10:31:16 +0000 http://vandelaydesign.com/blog/?p=300#comment-24905 [...] Tips for Localized PPC for Designers - Vandelay Design [...] [...] Tips for Localized PPC for Designers – Vandelay Design [...]

]]> By: PPC Bully Reviewer http://vandelaydesign.com/blog/marketing/local-ppc/#comment-21341 PPC Bully Reviewer Wed, 24 Dec 2008 00:35:34 +0000 http://vandelaydesign.com/blog/?p=300#comment-21341 I've been using PPC to advertise locally for many of my clients. One the the key areas, which you mention in this post, is focusing on the title of your ads. Not only are titles essential for drawing attention to your ad and generating qualified click-throughs, but they can make the difference between a positive ROI or a negative one. The one lesson I've learned with Titles it to Test! Test! Test! In one of our latest campaigns, we used a variable that served up based on IP address, customizing the domain to a specific zip code. This was extremely effective in improving both clicks and conversions. I’ve been using PPC to advertise locally for many of my clients. One the the key areas, which you mention in this post, is focusing on the title of your ads.

Not only are titles essential for drawing attention to your ad and generating qualified click-throughs, but they can make the difference between a positive ROI or a negative one.

The one lesson I’ve learned with Titles it to Test! Test! Test! In one of our latest campaigns, we used a variable that served up based on IP address, customizing the domain to a specific zip code. This was extremely effective in improving both clicks and conversions.

]]> By: HatchThat Entrepreneur Interviews and Advice http://vandelaydesign.com/blog/marketing/local-ppc/#comment-20660 HatchThat Entrepreneur Interviews and Advice Tue, 09 Dec 2008 01:19:57 +0000 http://vandelaydesign.com/blog/?p=300#comment-20660 Very important to monitor your results and to set your budget, otherwise you are just throwing random amounts of money around and hoping for results. Very important to monitor your results and to set your budget, otherwise you are just throwing random amounts of money around and hoping for results.

]]> By: PPC Coach http://vandelaydesign.com/blog/marketing/local-ppc/#comment-16193 PPC Coach Wed, 06 Aug 2008 08:51:27 +0000 http://vandelaydesign.com/blog/?p=300#comment-16193 This is a great resource for small business owners looking to harness the power of PPC advertising. I'm very gald I found your blog and this post. I know some business owners who this will definitely help:) This is a great resource for small business owners looking to harness the power of PPC advertising.

I’m very gald I found your blog and this post. I know some business owners who this will definitely help:)

]]> By: 19 Ways to Build Your Business When Work is Slow | DesignM.ag http://vandelaydesign.com/blog/marketing/local-ppc/#comment-15584 19 Ways to Build Your Business When Work is Slow | DesignM.ag Wed, 23 Jul 2008 00:56:58 +0000 http://vandelaydesign.com/blog/?p=300#comment-15584 [...] Tips for Localized PPC for Designers - Vandelay Design [...] [...] Tips for Localized PPC for Designers – Vandelay Design [...]

]]> By: 11 Steps for a More Stable Freelance Income | DesignM.ag http://vandelaydesign.com/blog/marketing/local-ppc/#comment-15546 11 Steps for a More Stable Freelance Income | DesignM.ag Tue, 22 Jul 2008 01:06:24 +0000 http://vandelaydesign.com/blog/?p=300#comment-15546 [...] but that doesn’t mean that it’s not an option. In terms of investment and ROI, Pay-Per-Click advertising is one of the best options. PPC ads will allow you to find you work on just about any budget, and [...] [...] but that doesn’t mean that it’s not an option. In terms of investment and ROI, Pay-Per-Click advertising is one of the best options. PPC ads will allow you to find you work on just about any budget, and [...]

]]> By: kurye http://vandelaydesign.com/blog/marketing/local-ppc/#comment-14876 kurye Tue, 15 Jul 2008 22:25:34 +0000 http://vandelaydesign.com/blog/?p=300#comment-14876 kurye servisi of madeni Turkey Thanks to links :) kurye servisi of madeni Turkey Thanks to links :)

]]> By: Jeremy http://vandelaydesign.com/blog/marketing/local-ppc/#comment-11037 Jeremy Fri, 13 Jun 2008 19:07:07 +0000 http://vandelaydesign.com/blog/?p=300#comment-11037 Some great tips here, I have been toying with the idea of setting up a local campaign and after reading you article i went ahead and set it up. Let see what happens, as with an online ad campaign I am sure it will require some tweaking. Some great tips here, I have been toying with the idea of setting up a local campaign and after reading you article i went ahead and set it up. Let see what happens, as with an online ad campaign I am sure it will require some tweaking.

]]> By: Tips for Localized PPC Advertising for Designers : Freelance Folder http://vandelaydesign.com/blog/marketing/local-ppc/#comment-11012 Tips for Localized PPC Advertising for Designers : Freelance Folder Fri, 13 Jun 2008 07:54:08 +0000 http://vandelaydesign.com/blog/?p=300#comment-11012 [...] Tips for Localized PPC Advertising for Designers Pay-Per-Click (PPC) advertising can be an extremely productive and cost-effective method of generating leads for local design work. Part 2/4: Design and Code a site with Gimp, HTML and CSS I will be showing you how to slice the design ready for coding. This is the process whereby we basically cut each element into separate images ready to code into the site. Get More Honey (new web-based app) More Honey provides simple, online time tracking and expense tracking for freelancers. Bee-ing a freelancer you need to be very careful to bill your clients for the proper amounts of time. Free Slogan/Tagline For Your Business or Blog As the title suggests, we are going to be creating a free slogan and tagline campaign here at marketing hackz. Slogans are an essential part of business... Why You Need To Meet Your Target Audience Where They Are The question so few small business owners ask themselves is - what do the people in my target audience know they need? [...] [...] Tips for Localized PPC Advertising for Designers Pay-Per-Click (PPC) advertising can be an extremely productive and cost-effective method of generating leads for local design work. Part 2/4: Design and Code a site with Gimp, HTML and CSS I will be showing you how to slice the design ready for coding. This is the process whereby we basically cut each element into separate images ready to code into the site. Get More Honey (new web-based app) More Honey provides simple, online time tracking and expense tracking for freelancers. Bee-ing a freelancer you need to be very careful to bill your clients for the proper amounts of time. Free Slogan/Tagline For Your Business or Blog As the title suggests, we are going to be creating a free slogan and tagline campaign here at marketing hackz. Slogans are an essential part of business… Why You Need To Meet Your Target Audience Where They Are The question so few small business owners ask themselves is – what do the people in my target audience know they need? [...]

]]> By: Trovare clienti geograficamente vicini attraverso la pubblicità online : cssblog.it http://vandelaydesign.com/blog/marketing/local-ppc/#comment-11007 Trovare clienti geograficamente vicini attraverso la pubblicità online : cssblog.it Fri, 13 Jun 2008 05:10:08 +0000 http://vandelaydesign.com/blog/?p=300#comment-11007 [...] seconda parte dell’articolo vengono invece analizzati alcuni comportamenti che possono portare o meno i guadagni sperati. [...] [...] seconda parte dell’articolo vengono invece analizzati alcuni comportamenti che possono portare o meno i guadagni sperati. [...]

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