Entries Tagged as 'Social Media'
Ah yes, the all too constant struggle of networking with social media. It’s one of those necessary evils that everyone, from job seekers to freelancers to name brand companies, have to rethink constantly. This is why it is one of the most commonly discussed topics across multiple industries. We all know just how important social media is, and most of us continue to struggle between making it a successful marketing avenue and a waste of time.
As a freelancer who has struggled with wasting hours on social media and completely ignoring it for a month (or more) at a time, I have learned a few ways to help me narrow this gap between the two extremes. Now, have learned how to better focus my efforts with social media. It’s still not perfect, but I am on the road to tightening down my efforts and am already seeing results. And for those of you social media skeptics, even when I was only flailing along with social media, I gained enough clients through my exposure via Twitter and Google+ that I haven’t had to search for clients since I became active in several social platforms.
If you are a business owner, freelancer, or even an individual simply looking to build up a strong network in your search for a career, you may find the following tips to help you better take advantage of the benefits that social media has to offer. Hopefully, some of the resources below will help you greatly reduce the time-suck trap many fall into with social media. Use your own experience in combination with these tips, and like me you may find clients knocking down your proverbial door.
So, take a look at the following 10 tips and resources and get ready to re-adjust your social networking plan into one that will waste less time and build more positive results for you and your business ventures.
Is bigger always better?
When it comes to social networks, the newest players are smaller and more exclusive. Some are invitation only. Others are niched–available only to members of a specified group. Most of them are mobile-friendly. They may even leverage other social media platforms.
Today’s new social media sites may become the giants of tomorrow. Witness the rise of Pinterest. For that reason alone, it’s worth checking these new tools out. But I think that you’ll agree with me that your web design business will benefit right now from the use of some of these tools.
This post was originally published a few years ago. Some of the icon sets showcased in the original post are no longer online, so we’ve updated the post by removing the dead links and outdated icon sets. We’ve added many new icon sets as new social media sites are always popping up and many of the older sets didn’t include icons for sites like Pinterest that are now very popular. Design trends also change over time, and we’ve added links to a number of sets that use a trendy flat style of design.
Designers love free icon sets. Having quality icons can help to make a site’s design look complete, and can also help with the usability of the site. Social media icons are some of the most commonly used icons, especially in blog design.
Fortunately, there are a number of free sets of quality social media icons. In this post we’ll feature 40 social media icon sets from various designers. Click on the links to be led to the source where the icons can be downloaded. As always when you are dealing with freebies, check the terms and conditions to be sure that you’re using them in a way that is allowed by the designer.
You may be on social media and still see no benefits for your web design business. How could this be true, you might wonder.
To answer the question, let me share a childhood memory from my school days. Many of my teachers started each class period by taking roll, calling out the names of the students who were registered for the class. If you were there, you simply answered “present” or raised your hand when your name was called. Of course, nobody answered for the students who were absent that day.
Being marked “present” was important because it meant you would receive credit for the day’s activities in class. If you were simply enrolled in the class, but never showed up, your chances of passing were slim.
When it comes to social media, some web designers are like those students who were enrolled, but never showed up. They may have a social media profile out there, but when it comes to social media participation they’re failing. To make effective use of social media for your web design business, you have to take part.
In this post, we’ll take a look at five steps to help you use social media to build your web design business.
There are a lot of different factors that help to make a blog successful, and reader engagement is one of those factors. A blog that has a high level of reader engagement is likely to receive a lot of quality comments from readers, and a blog that gets a lot of comments is likely to benefit from that high level of engagement.
The commenting functionality was a key issue in the rise to popularity for blogging several years ago. Visitors who were accustomed to reading static pages with no option to leave their own feedback typically appreciated the opportunity to interact with the blogger and other readers. Over the past few years it seems like more of this discussion has shifted to sites like Twitter and Facebook as many blogs have seen a decrease in comment activity. However, the opportunity is still there for blogs to benefit greatly from an active comment area.
In this article we’ll take a look at the different commenting options that are available to bloggers who are using self-hosted WordPress to power their blogs. Most of these options are also available for other blogging platforms as well.
Do you use social media to market your design business? Are your social media efforts working? How can you find out?
Six or seven years ago, these were very difficult questions to answer.
After all, back then social media was a relatively new phenomenon. Facebook wasn’t available until 2004. LinkedIn was founded in 2003. Twitter was just getting started and Google+ didn’t yet exist.
Back then, an accurate method for measuring the effectiveness of social media participation was hard to find. If you were able to find a tool that worked, you could expect to pay a lot for such information.
Fortunately, things have changed. Social media has matured. And along with that maturity comes the ability to measure your social media results. While you can still pay good money for high quality social media analytics, there are now a lot of tools available to measure results at very little cost to you.
In this post, I profile four new tools designed to help you measure your social media results. If you like this post, you may also like 6 Ways to Use Social Media Successfully as a Designer.
Facebook allows advertisers to create a custom page where clicks from their promotional content will lead to. A landing page ensures that your customer finds a more focused and targeted message. The more focused the advertising, the better the chances of converting leads to sales.
When it comes to landing page designs, there are some stunning examples out there. Those that use the functionalities of a landing page combined with great graphics. We’ve selected 10 stunning one’s for you here:
1. Starbucks – Blonde Roast
Starbucks’ Blonde Roast campaign offered coffee drinkers a free cup with their regular coffee. Each cup had an illustrated “Light Note” on it – a simple message to brighten your friend’s day. The campaign was so successful that even after Starbucks ran out of actual cups; it launched a Facebook application where people could send cards to their Facebook friends with the same messages and illustrations. The application is easy on the eyes and the mind. It’s simple and elegant with a big green button to get you started.
Last weekend I participated in my first hackathon ever. Do you know what hackathon is? It’s a 24-hours long marathon where people with money (investors) look for potentially successful development projects. So me and my friends had to build and to present a more or less ready-made project (both from development and business point of view), so that investors would want to spend their money on it. On one of the latest stages of the project development our developers and designers disputed a lot about social media icons to choose. Nobody wanted to give in. This argument gave me an idea to pay more attention to social media icons in web design. What can they look like? What are they really used for? Why do web developers doubt about them?
If you’re just getting started as a serious web designer, then most likely you’ve debated whether or not you need some kind of blog. It’s fair enough to just have a website, but these days people are looking for regularly updated news and information – even if they don’t read it – they want to know you are regularly interacting with your own website. However, diving into a serious blog this late in the blog-trend game can make you feel like you are trying to shout to the drummer on stage when you’re at the back of a packed concert house filled with screaming fans.
This is where Tumblr comes in. Tumbl. is far from new; it was launched in spring of 2007 and has almost 65 million blogs. So don’t think you won’t have any competition. But what makes Tumblr unique is how fully it embraces micro-blogging. No one will expect Top 10s, How-Tos, and other extensive articles that take a serious amount of time to write professionally. Instead, Tumblr is a place to share pictures, quotes, and if you feel like it, you can choose to occasionally write up something more full-length.
Getting Started with Tumblr
So how do you get started with Tumblr? It’s as easy as anything. Just head over to the Tumblr website and sign up. Tumblr will provide you with a URL that will be something like yourname.tumblr.com and you can pick a theme and start blogging the same day you click yes, I’m ready to tumbl (That’s not actually what the button says, but it could be!)
Next you can redirect your Tumblr account to your own personal URL by going to your domain registrar’s control panel and following the directions you will find there.
Tumblr also provides an array of custom theme designs for you to choose from – or you could find one elsewhere on the web and even pay for a premium design. But to be honest, Tumblr is all about having an easy way to blog, and Tumblr has some awesome themes ready to go for you. Once you choose a theme, Tumblr will let you customize it on the spot – just don’t forget to hit save when you’re done.
Unless you’ve been in a social media black hole for the last 12 months, you’ll be familiar with Pinterest. The love child of photo-sharing site Flickr and scrapbooking site Tumblr, Pinterest is your online pin board. You literally ‘pin’ images onto a collection of themed boards and their shared with your followers and other users.
As a graphic designer, Pinterest is the online equivalent of being a kid in a sweet shop. There is inspiration for pretty much everything, and it’s all just a click away. You can follow your favourite designers, artists, and photographers, admire their work, and share your own.
Pinteresting Profiles To Follow
Like with every social network out there, some people use it really well. They pin in clear themes, getting the perfect balance between their work, and sharing other peoples’. Others are still struggling to make Pinterest work for them.
We’ve browsed countless profiles and boards to compile a list of 10 great pages you need to follow. Here are your essential Pinterest boards for design inspiration: