Vandelay Design

The True Costs of Designing Your Own Website

Published July 17th, 2007 in Design

Having a website designed for your business can be expensive. After looking at the prices of getting a website professionally designed, some business owners consider creating their own website to save money. However, there are a few costs to consider if you are thinking of designing your own website.
1 – The Cost of Lost [...]

Developing User-Focused Websites

Published July 15th, 2007 in Design

The success of any website ultimately hinges on its users. Without visitors a website will be unable to produce value for its owners. As a result, users should be the focal point of web development efforts.
The key to developing user-focused websites is being aware of what your visitors/users will be looking for, and then providing [...]

Find the Perfect Colors for Your Website

Published July 4th, 2007 in Design

Color choice is a crucial decision in every website design. Sometimes you may be designing a site for an existing business that already has an established color scheme, but many design projects will require development of a color scheme. Fortunately, there are almost endless resources online to help you find that perfect color combination. [...]

Executing a Consistent Blog Monetization Strategy

Published June 22nd, 2007 in Blogging, Design, Marketing

What is your strategy for monetizing your blog? More importantly, how are you going about accomplishing this? Money can be made with blogs either directly or indirectly. Some common methods of making money directly include:

Selling products
AdSense/PPC ads
Selling links
Affiliate products
Paid posts/reviews
Donations

These methods involve either a blog visitor or an advertiser making a payment. While there are [...]

4 Reasons to Use CSS-Based Navigation

Published June 10th, 2007 in CSS, Design

Navigational structure is one of the most crucial aspects of effective website design. Navigational bars/menus are frequently key design elements that help to create the look and feel of a website through color, typography, shape, and sometimes images.
While the appearance of the navigational menu can make or break a design, the usability of the site [...]

83 Top Webmaster Resources

Published May 28th, 2007 in Design, Links

Blogs – To create a blog, use any of the platforms listed below.
www.wordpress.com
www.blogger.com
www.typepad.com
http://www.joomla.org
www.movabletype.com

Scripts – Looking for a JavaScript, DHTML, or PHP script? Try these resources.
www.java-scripts.net
www.javafile.com
www.phpfreaks.com
www.phpjunkyard.com
www.dynamicdrive.com
http://javascript.internet.com
www.powerfulscripts.com
http://script.aculo.us
www.dhtmlgoodies.com
www.opensourcescripts.com/dir/PHP/
Tools
www.trafficzap.com – Page rank checker, link popularity checker, keyword density checker, and more.
Stats
www.addfreestats.com
www.statcounter.com
www.google.com – The most popular [...]

22 Questions to Ask Yourself About Your Website’s Visitors

Published April 25th, 2007 in Design, Marketing

Successful websites are user-focused. In order to develop and maintain a user-focused website you will need to consider and analyze your target market. Ask yourself the 22 questions below to identify your target market and develop a plan to meet their needs with your website.
Demographics
1 – What is their age?
2 – What is their [...]

Stock Photography Resources

Published April 4th, 2007 in Design

The appearance of a website can be greatly enhanced by quality photographs and images. Fortunately, there are a number of resources online that will help you to find quality photos to use on your website, and some are even free.
The following websites provide free stock photography:
Stock.Xchng
FreeImages.co.uk
FreePhotosBank
DreamsTime
YotoPhoto.com is a search engine dedicated to helping users find [...]

8 Steps to Increased Usability

Published March 17th, 2007 in Design

It’s great to have a website that looks good; however, it’s more important to have a website that is accessible and usable for visitors. Fortunately, it is possible to have both by designing with usability in mind. Follow these eight steps to increase the usability of your website.

1 – Design with CSS rather than table-based [...]

10 Keys to Effective Writing for the Web

Published in Design

Writing for an online audience is much different than writing for a traditional print publication like a book, magazine or newspaper. Online readers are obviously reading from a screen, and as a result they will more likely scan the article as opposed to reading it word-for-word. In order to maximize the impact of your articles [...]

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