Author Archive: Tara Hornor
Tara Hornor has a degree in English and has found her niche writing about marketing, advertising, branding, graphic design, and desktop publishing. She writes for PrintPlace.com, a company that offers online printing for business cards, catalog printing, posters, brochures, postcard printing, and more printed marketing media. In addition to her writing career, Tara also enjoys spending time with her husband and two children.
Now that nearly every business in every niche and industry is online these days, it can be difficult for even the highly unique businesses to stand out. Small businesses have a need to be highly innovative and original to really draw in loyal clients, and one way to be innovative is with your brand elements, including your website.
An awesome website that portrays a highly original brand story is one that clients will not only stay on longer but are more likely to convert into loyal fans and customers. The following collection of websites include stunning website design for unique businesses. In the list below, unique doesn’t necessarily mean a completely new and innovative service or product, although a few of the following businesses fall into this category. Unique also stands for businesses that were innovative in their brand story – in the way they portray their brands on their websites.
So take a look and let us know which ones below were the most successful in presenting their business in a unique way with an incredible website.
East African Bakery
There are so many business owners who rely on business cards to get noticed and gain more exposure. Business cards have been used for decades as a way of spreading the word about a specific business. And, while they have been used for quite some time, not everyone is having success with them.
Talented illustrators have the ability to do what few people are capable – literally create a character or world from scratch and breathe it into life. This collection focuses on characters illustrated by some very talented designers.
Make sure to check these designers out and let them know you appreciate their work. Some of these posters are so incredibly detailed that the screenshot in this article simply does not do the actual image justice.
Little Red Riding Hood by SkoLzki
The term “Usability” scares me. It’s a small word with a very large meaning. In context of websites, an entire industry has formed – called User Experience (UX) – around the idea of improving how visitors to your site can interact and consume the content. If you can make it easy to find what they’re looking for, they’re more likely to hang around and continue reading/watching/interacting. Such a huge impact for such an ordinary word.
In light of the big implications of usability, this article discusses some of the higher level concepts around UX, and in doing so gives you some practical steps to improve the usability of your site today.