26 Steps to Blogging Success
Published March 24th, 2007 in Blogging - 26 Comments
Blogging has proven to be an effective method for businesses to communicate with customers and potential customers online. Blogs offer a great deal of flexibility for the user and increase the visibility and promotional capability of a website. Trends of internet users continue to move towards more interactive websites, including blogs. With thousands of new [...]
8 Steps to Increased Usability
Published March 17th, 2007 in Design - 6 Comments
It’s great to have a website that looks good; however, it’s more important to have a website that is accessible and usable for visitors. Fortunately, it is possible to have both by designing with usability in mind. Follow these eight steps to increase the usability of your website. 1 – Design with CSS rather than [...]
10 Keys to Effective Writing for the Web
Published in Design - 29 Comments
Writing for an online audience is much different than writing for a traditional print publication like a book, magazine or newspaper. Online readers are obviously reading from a screen, and as a result they will more likely scan the article as opposed to reading it word-for-word. In order to maximize the impact of your articles [...]
Common Web Design Mistakes
Published March 12th, 2007 in Design - 6 Comments
1. Horizontal Scrolling – Users on an average-size monitor with average resolution should not have to scroll left and right to read the contents of your pages. Designing with fixed widths that will fit onto smaller monitors or designing with fluid layouts will avoid horizontal scrolling. 2. Invalid Code – In order to have the [...]
Offline Methods of Marketing Your Website
Published in Marketing - 2 Comments
Too often businesses only consider online methods of advertising for getting potential customers to their website. Offline advertising can also reach large audiences and bring new visitors to your website. If you don’t already have a domain name, choose one that’s easy to remember. Some offline methods of marketing your website will require the user [...]
Choosing a Website Hosting Company
Published March 4th, 2007 in Hosting - 43 Comments
There are a number of important factors to consider when deciding on a web hosting company. 1 – Price – Web hosting services come in all different prices, including free. While free hosting may sound tempting, it’s not a good idea for any business that takes its website seriously. Using a free hosting service will [...]
Creating Content for Your Website
Published in Design - 0 Comments
Most internet users are looking for some type of specific information. The most important factor in the success of a website is the amount and quality of information provided. Having quality content on your website will positively impact your website in several different ways: 1 – Search Engine Rankings Articles and other types of content [...]
Characteristics of a Good Website
Published in Design - 5 Comments
What makes a website successful? Keep the following points in mind when creating your website to get the most out of it: Content Quality content on your website can provide users with the information they are looking for. Content also allows you to establish yourself as an expert in your field. When your website visitors [...]
The Importance of Valid Code
Published in Design - 3 Comments
Statistics indicate that 80% of website traffic is generated by search engines. Having a high search engine ranking for your most relevant keywords and phrases can bring floods of highly-targeted traffic to your site. Likewise, ranking poorly in search engines will can cost you a lot of traffic. Each search engine has its own algorithm [...]
Seven Things Your Business’s Website Must Have
Published in Design - 6 Comments
1 – Your Own Domain Name Some free website hosting services, such as geocities and tripod, will provide you with a free domain name that is an extension of their domain. Any business that hopes to have a professional internet presence should purchase its own domain name. They can be purchased from GoDaddy.com for less [...]
